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Paul Takisaki
Start with friction, not the tool.
AI Strategy

Start with friction, not the tool.

• By Paul Takisaki, Executive Operator and AI Strategist
3 min read

Why most AI tutorials start in the wrong place.

Paul Takisaki
Paul Takisaki
Executive Operator · AI Strategist · 4× President's Cabinet

Most AI tutorials are misleading and start in the wrong place.

The tool. The flashy demo. The cool use case. You download it, spend a few minutes looking through all the features and then try to figure out how they apply to your real-world business. They don't. So, you leave. And now you're feeling like everyone around you is working smarter while you're just trying to get caught up.

I run two AI-powered businesses solo. Every hour I waste on the wrong tool is an hour my competitors don't waste. I needed a system, and it turned out to be the opposite of what most tutorials tell you.

It's not about chasing the latest tool with the best benchmarks. Most tools are good enough in their current state. It really doesn't matter which one you pick for the job.

What matters is, you don't start with the tool. You start with the thing you hate doing every week.

That's friction. That's leverage.

My first problem was boring. My inbox.

Every single morning I would re-read the same emails trying to figure out which one to respond to and in what order. This got worse when I travelled. Flight in one thread. Hotel in another. Rental car somewhere else. Dinner reservation buried six emails deep. Theme park tickets, who knows where.

That was the friction. So I solved that one thing.

I opened Cowork in the Claude desktop app, connected my Gmail, and used /schedule to set up one specific output. Daily 7am brief. Ranked by priority. Red for urgent. Every bullet has links to things I actually need. The bullet about my flight includes the reservation and frequent flier number, and links to check my bags, open boarding pass and change my flight. Suggested draft replies written in my voice for anything that needs a response.

Now I wake up with a chief of staff sitting in my inbox.

Setup took under ten minutes. Saves me thirty minutes a day easy. But more than time savings, my head is quieter before coffee.

The tool didn't matter. I could have built it in Codex. In Claude. In any of three other stacks. What mattered is I picked one piece of friction and solved it surgically.

It's not fancy. It's boring. Boring works.

What it actually looks like

Here's the brief that landed in my inbox at 7am today. Top of mind first, ranked. Travel block with every link I need. Drafts already written. Click to expand.

Screenshot of the daily 7am brief: Top of Mind tasks ranked by priority, with red-flagged urgent items, plus a Travel block with reservation numbers and one-tap links for check-in, boarding pass, and flight changes. Click to expand
The actual 7am brief from this morning. Sample data; real format.

Want a place to start?

Download the Claude desktop app. Connect your Gmail. Ask Cowork to build you a daily summary of your inbox and calendar at 7am each morning.

That one move will get you ahead of 99 percent of people using AI.

Start with what you hate.

The tool will sort itself out.

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Paul Takisaki

Paul Takisaki

Executive Operator and AI Strategist. Former Verizon Associate Vice President. Four-time President's Cabinet winner who turned around four major markets, including 19 consecutive months of YoY growth in the Pacific Northwest. Now running two AI-powered businesses solo and building the systems behind them.